Advice for business owners
Margin IS Your Gross Profit “What should I charge?” Many small business owners do a lot of hand ringing when grappling with pricing their goods or services. It doesn’t have to be hard. Here are some ideas that … Continue reading
You’ll never know unless you ask. A well planned survey can provide information to help you learn the “voice of your market”. Marketers can get a good idea of customer preferences by analyzing a business’s existing records: Clients, Inventory or … Continue reading
Are up front marketing expenses threatening your cash flow? “I want to grow my business” is the refrain of many small business owners. If you are looking to grow the top line, “sales revenue” then you have essentially 2 choices. … Continue reading
Last week I spent 3 days at an all girls camp nestled on 240 acres in Harrison, Maine. My clients, Jim and Beigette Gill own and operate Fernwood Cove offering “extraordinary summers for girls.” And extraordinary, it is. Fernwood Camp … Continue reading
Is Vertical Integration For You? So you’ve had a great idea to service a segment of the market by supplying products, services or both. Before “rushing to market” stop and think how much of the product or service you should … Continue reading
At MGG Consulting we spend the better part of our days “thinking in advance” on behalf of our start-up and small business clients. Most of this business planning involves a significant number of assumptions that may or may not prove … Continue reading
Based on the human, financial and psychological stakes involved, I concern myself with prioritizing my clients’ survival ahead of growth. According to the last available research, using data from the US Census, 71% of all small businesses do not survive … Continue reading
Browse by Category
- Want To Grow More Revenue?
- How My Doin?
- Big Data, Small Data
- Rethinking Innovation
- Value First Marketing
- Low Risk, Big Rewards: Think About "Life Time Value"
- It' More Than A Business
- “Taking Care of Business”: Two Lists Small Business Owners Can Use Now
- Procurement: The Cost Side of Your Profits
- 10 Pluses & Minuses of Vertical Integration